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Australian Financial Review (Exclusive)

Frntlne CEO Mark John with adviser and shareholder Dr. Mathew Knowles

Tess Bennett, Technology reporter

19 June 2023

'Aussie entrepreneur enlists Beyoncé’s dad to launch TikTok start-up'

frntlne has completed a seed funding capital raise of AU$4.6million as we continue to build out our world-first, scientific research-backed online platform. The edu-tech platform is designed to empower frontline retail, hospitality and pharmacy workers with engaging ‘TikTok style’ product education videos, and help them deliver the best customer experience, along with the highest sales conversions possible for brands and retailers. The new funding will accelerate innovation in frontline staff training and facilitate entry into the Singapore, UK and UAE markets.

frntlne's $4.6mil cap raise was announced with an exclusive in the national newspaper, the AFR.


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